We are looking for a Marketing Lead who is:

• Able to effectively collaborate across different functional teams such as product and sales while overseeing the overall promotion of our company's brand and products.
• Always looking to learn and improve – independent self-learners who love to share what they find & thrive in an environment that requires constant growth and learning
• Passionate about being involved in a new product that is at the forefront of evolving the future of HR globally

What you will do: 

• Develop a marketing strategy and narrative that maximizes the conversion of target audience interest into actionable leads.
• Collaborate with the product development teams on our product narrative.
• Collaborate with the sales team to identify, target, and qualify prospects, supporting sales, and lead generation efforts.
• Collaborate with partners on joint go-to-market activities.
• Understand and develop marketing budgets, including tracking and analysis of market campaign outcomes that help drive future strategies and decisions.
• Develop and manage advertising campaigns.
• Organize company conferences, trade shows, and major events.
• Build brand awareness and positioning, evaluating, and maintaining a marketing strategy.
• Direct, plan, and coordinate marketing efforts.
• Communicate the marketing plan to various stakeholders.
• Develop each marketing campaign from start to finish.
• Research demand for the company's products and services.
• Evaluate competitors.
• Handle social media, public relations efforts, and content marketing.

You meet all or most of these requirements: 

• Bachelor's degree or master degree in marketing, business administration
• Experience with creating marketing campaigns, marketing strategies, marketing plans, and lead generation for the B2B market.
• Experience with online marketing, including social media, and content marketing.
• Understanding of public relations.
• Advanced communication skills.
• Ability to quickly adapt to change.
• Able to work in a collaborative team environment that supports each other regardless of job function.